Did you create or learn something new this quarter that you are proud of?
Vision
A country with more real rooms.
Social Media 2 exists to move people out of mediated attention loops and back into shared tables, walks, assemblies, rituals, and city-scale mutual responsibility.
Manifesto
The web surface exists to end in a room.
When Social Media 2 works, a person who starts on Monday finds a dinner, debate, walk, reading, or festival they could not have found alone. The institution is judged by durable offline ties and aggregate civic flourishing, not by time spent online.
Positioning
A civic alternative to social media.
Social Media 2 is a civic alternative to social media: a public-interest way to leave the screen, find real rooms, and build durable local ties without a scrolling stream, public audience economy, ads, or paid placement.
Social Media 2 helps people build a real life again by turning a few answers into reviewed invitations to nearby gatherings, third places, and civic rooms. It is not a scrolling stream or popularity network; private pages, public evidence, and cooperative governance keep the product aimed at offline friendship, belonging, and local responsibility.
The promise is concrete: sign in, answer a few setup questions, meet a member who confirms you're real before your first room, then leave the app for the room itself.
North Star
The six Tier-1 civic outcomes ship-gate the product.
| # | Variable | Per-city target after 24 months of operation |
|---|---|---|
| 1 | serendipitous_event_rate_per_citizen_per_week | >= 1.5 (median) |
| 2 | qualified_new_strong_tie_rate_per_citizen_per_year | >= 3 |
| 3 | qualified_new_weak_tie_rate_per_citizen_per_year | >= 25 |
| 4 | loneliness_score_delta_vs_baseline (UCLA-3) | >= -1.0 (less lonely) |
| 5 | purpose_score_delta_vs_baseline (Steger MLQ-Search) | >= +0.5 |
| 6 | eudaimonia_index_delta (custom - see below) | >= +1.0 |
Eudaimonia instrument
Five questions, asked in person, measure human flourishing.
Do you have at least three friends with whom you can speak openly about anything?
Did you read, debate, or attend a teaching this quarter that changed your mind?
Did you do something this quarter that helped your neighborhood and benefited no one in your household?
Do you love someone, and do they know it?
Belief comes from constraints people can inspect.
Public evidence, sortition, no ads, no data sale, no pay-to-play matching, and deletion receipts are not brand claims. They are the fences that make the mission credible.